Growth Marketing Manager

Pay-Per-Click (Paid Search & Paid Social) • Analytics & Data Analysis
Conversion Rate Optimization Search Engine Marketing Email Marketing
Social Media Marketing Landing Page Creation

Product Marketing Manager

EST Digital GmbHHamburg, Germany (Remote)
March 2023 - March 2024

  • Increased qualified leads by 234% and ROI by 400% utilizing Google Ads and Facebook Ads expertise, demonstrating exceptional ability

    to drive profitable outcomes with paid search and paid social advertising.

  • Managed and optimized monthly marketing budgets exceeding €200,000, ensuring alignment with marketing and sales goals through

    effective cross-functional collaboration.

  • Analyzed and interpreted data across platforms to identify trends and optimize campaign performance (lead gen, ROI, user acquisition).

  • Presented data-driven reports to stakeholders, fostering informed decision-making and driving continuous campaign improvement.

Growth Marketing Manager

Rough Guides & Insight GuidesLondon, England (Remote)
October 2022 - February 2023

  • Increased online sales by 50% through paid search strategies using Google & Bing Ads for travel guidebooks.

  • Analyzed campaign data to identify audience trends and optimize targeting strategies for improved user acquisition, and campaign performance.

  • Collaborated closely with content marketing & design teams to ensure campaign alignment and brand messaging consistency.

Pay-Per-Click Specialist & Account Strategist

CITRUS UA • Odessa, Ukraine (Remote)
August 2022 - September 2022

  • Achieved a 35% increase in ROAS and a 30% increase in transactions within 2 months using a comprehensive paid search & paid social strategy.

  • Managed budgets exceeding $80,000 per month, ensuring cost-effectiveness and alignment with overall marketing objectives.

  • Demonstrated strong organizational skills, managing multiple campaigns while meeting tight deadlines.

Pay-Per-Click Specialist & Account Strategist

Dentsu Inc & iProspect • Kyiv, Ukraine (Hybrid)
January 2022 - September 2022

  • Partnered with high-profile clients like Nestle and Samsung to manage and optimize diverse paid search & social media campaigns across Google Ads, Microsoft Ads, Facebook Ads, and LinkedIn Ads maximizing return on investment.

  • Analyzed campaign data and conducted A/B testing to identify areas for improvement and ensure successful campaign performance.

  • Effectively communicated campaign insights and recommendations to stakeholders across departments and geographies.

Pay-Per-Click Specialist & Account Strategist

UAWC Agency • Oslo, Oslo, Norway (Remote)
December 2020 - January 2022

  • Successfully managed paid search & social campaigns for various international clients, consistently exceeding their specific objectives.

  • Developed and implemented successful localization strategies to effectively reach and engage international audiences.

Certifications